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Motorola Unvails 4.7-Inch Moto X Smartphone

After the Google acquisition, Motorola on Thursday finally unveiled the Moto X, its newest flagship smartphone.

The Moto X is the next big thing for the company. The Moto X offers "the best of Android", Google designed this smartphone to make clever use of sensors and language processors to stay one step ahead of you.

On the inside, the Moto X is built upon a chip called the X8 (A Snapdragon S4 Pro processor, quad-core Adreno 320 GPU, a contexual computing processor and a natural language processor), which allows the device to understand natural language and gives it situational awareness. It's always listening for your command, whether it is sleeping or awake. And it knows where you're using it, and how you're using it.

By calling out "OK Google Now," you can place a call, map out a destination, log a reminder, or search on Google. The special language processing chip allows the phone to constantly wait for your voice to tell it what to do without you having to activate the microphone. Better yet, Motorola says that will have no detrimental effect on battery life.

The Moto X also sports 2GB of RAM, NFC, Miracast wireless display, and support for Bluetooth 4.0.

The Moto X will run Android Jelly Bean 4.2.2. at launch and will be updated to Android 4.3 soon. It boasts a 24-hour battery life, or 13 hours of talk time, via its 2200mAh battery.

Aside from that, the Moto X will feature a 4.7-inch screen, 1,280-by-720 display with 316 pixels per inch, is a big-screened smartphone like many other Android phones, but the hardware differences are in the shape of the device and in the colors you can get it in.

The Moto X has a 10-megapixel camera with a special-made sensor that devotes a quarter of each pixel to collecting extra light (a feature that could translate to more detailed photos without a flash).

You can customize a number of the parts on the Moto X, including various colors and materials such as wood. In total, more than 2,000 combinations can be made.

You can choose from 18 different back covers (wood is an upcoming option) and you can choose black or white for your phone's front cover. Additionally, you can also choose the color you want for smaller parts on your phones, such as the volume buttons and the rings around the camera lens. You can also choose between 16 and 32 gigabytes of storage, and you can engrave a message or name on back of the phone.

It's important to note that customization will only be available for AT&T customers, though more carriers will be added later in the year. At least initially, Verizon Wireless, T-Mobile USA, Sprint, and U.S. Cellular subscribers will get to choose only a white or black 16GB version of the phone without any other customizable options.

For price, the 16GB Moto X will launch on the top four U.S. wireless carriers, plus U.S. Cellular for $199.99 with a two-year contract in black or white. AT&T customers will also have access to a 32GB Moto X for $249.99 that won't be available on other carriers at launch.

The Moto X goes on sale at the end of August or early September in the U.S., Canada, and Latin America, and the device will also be available on major carriers at full price without a contract, but the company didn't reveal any specifics or give a price for the unsubsidized versions of these devices.